Bookkeeping

In medieval western Europe businessmen commonly opened on their books an account for “Messer le Bon Dieu” or “God Esquire”. When a contract was signed, God was called in as a witness and received a penny.

Advertising

In 1980 a C of E vicar, the Reverend Robin Everett, suggested advertising slogans on clergy and choir robes as a means of supplementing church income. The Midlands vicar wrote in his parish magazine that the time will come when on mounting the pulpit he will confront the congregation with the slogan, “British Gas.”